Verteco Komplet
LiveVerteco Feedpulse
Health score and issue list for your product feed.
Feedpulse scores the daily snapshot of your product feed from 0 to 100: required and recommended Google Shopping attributes, GTIN or brand + MPN, title and description length, promotional or all-caps titles, missing or reused images, price and availability errors, the out-of-stock share and duplicate ids. Every finding lists the affected products with a link to the matching Merchant Center help article; the check runs again after each feed import, once a day or when you press Recheck now, and a 30-day history shows the trend. Google’s own item disapprovals are not included – that needs a Merchant Center connection, which is not available yet.
A product feed with missing identifiers, short titles or broken prices loses impressions before any bid is placed. Feedpulse is a Google Shopping feed health check for merchants and agencies who want to see the state of the whole feed every day, without going through Merchant Center diagnostics product by product.
What you get
Feedpulse is part of your verteco.shop CSS subscription at €19/month per e-shop – there is no separate licence or add-on fee.
- Score 0–100 with a 30-day trend, recomputed after each feed import, once a day or on demand
- Checks of attributes, identifiers, titles, descriptions, images, prices, availability and duplicates
- Affected products listed per finding, with a link to Google’s Merchant Center help
- Radar alert when the score drops or more than 20 % of products lack an image or a price
- Later with a Merchant Center connection: Google’s item-level disapprovals
What Feedpulse reads today
Feedpulse works on the daily snapshot of the public feed URL you enter on the Komplet dashboard. In one pass over the present products it checks required and recommended Google Shopping attributes, identifiers (GTIN, or brand plus MPN), variants without item_group_id, duplicate GTINs and ids, title and description length, all-caps and promotional titles, image problems (missing, plain http, one image reused on unrelated items), price problems (missing, zero, no currency, sale price not below the price), availability values outside Google's set, the out-of-stock share, items that disappeared in the last 7 days and the feed's own fetch status. Google's item disapprovals are not included, because there is no Merchant Center connection yet.
How the feed health check works, step by step
You add the feed URL and Komplet fetches it once a day. Feedpulse scores the snapshot from 0 to 100: each finding deducts up to its weight in proportion to the share of products it affects, and feed-level findings such as a failed fetch deduct a fixed amount. Each finding lists the affected products with a link to the matching Merchant Center help article, so you fix the cause in your shop system or feed export. The check runs again when the feed was fetched since the last run, when the product count changed, when the result is older than 24 hours, or on Recheck now. Large catalogues are checked by a background job; a 30-day history shows the trend.
What it changes in Merchant Center or Google Ads
Nothing. Feedpulse is read-only: it does not edit your feed, your Merchant Center account or your campaigns, and needs no login to either. It does feed Radar, the alert centre: a score drop of more than 15 points by default, a failed fetch, or more than 20 % of products without an image or a price raises an alert that appears in the app and in the daily e-mail digest. Fixing the findings improves the data Google uses to match products to searches, which is the part of Shopping performance that happens before bids and before the CSS. The score is the same whichever CSS serves your shop.
Frequently asked questions
Is Feedpulse included in the €19 per month CSS subscription?
Yes. Feedpulse is one of the Verteco Komplet tools, and every Komplet tool is included in the verteco.shop CSS price of €19 per month or €199 per year per shop. There is no separate feed-tool plan; a shop in trial or with an active subscription runs checks, a read-only shop sees its stored result.
Does Feedpulse change my product feed?
No. Feedpulse only reads the daily snapshot of your public feed URL and stores the result. It writes nothing to your feed, your shop system or Merchant Center. Fixes are made at the source, and the next check shows whether they worked.
How is the feed health score calculated?
The score starts at 100. Each finding has a weight and deducts up to that weight in proportion to the share of products it affects, so a missing GTIN on 2 % of products costs far less than on 60 %. Feed-level findings such as a failed fetch deduct a fixed amount. A 30-day history is stored per shop.
Does Feedpulse show Google's item disapprovals from Merchant Center?
Not yet. Disapprovals are decided by Google and only readable through a Merchant Center connection, which Komplet does not have today. Feedpulse covers the data problems that typically cause disapprovals, so most are visible as findings before Google reports them. Disapprovals will be added once the connection exists.
How often does the check run?
After each feed import, when the product count changes, when the stored result is older than 24 hours, and on demand with Recheck now. Catalogues above the inline limit are checked by a background job so the page stays fast; the stored result is shown until the job has finished.
Verteco Komplet
Every merchant tool included in one CSS price
Access to verteco.shop CSS costs 19 EUR per month. There are no other costs associated with using our CSS service.